Removing isn't enough
If you take a selection with two bottles and remove the bottles, what's left is a half-empty selection. The alcohol-free version has to be built, not subtracted.
A selection without wine shouldn't feel like a selection missing something.
What takes the place of the wine
- an aged balsamic vinegar
- a preserve for cheese
- a single-flower honey
- a vintage extra-virgin olive oil
Products that carry the same narrative weight and the same footprint in the selection.
The detail that counts
Signalling the choice without displaying it. No "alcohol-free" label: simply a selection that stands on its own.
How we manage it
On a mixed list, we keep two variants of the same selection and assign them recipient by recipient.
