The Journal
Notes from those who search, taste and choose.

Practical matters
How much to spend on a gift for a client
4 August 2026 · 7 min read
4 August 2026 · 7 min read

Under the festive lights
How the name of a selection is born
21 July 2026 · 4 min read
21 July 2026 · 4 min read
Practical matters
Two hundred recipients, two hundred different addresses: how it's managed
7 July 2026 · 6 min read
7 July 2026 · 6 min read
Pairings
Half the recipients don't drink. So what?
23 June 2026 · 5 min read
23 June 2026 · 5 min read

The producer
Dall'Asta, since 1900, on the hills of Parma
9 June 2026 · 8 min read
9 June 2026 · 8 min read

Pairings
Why a 24-month mountain Parmigiano is not just any Parmigiano
26 May 2026 · 6 min read
26 May 2026 · 6 min read
Beyond the catalogue
Three things we tasted this year and that didn't make it into the collection
12 May 2026 · 5 min read
12 May 2026 · 5 min read




